Expert funnel analysis, strategic recommendations, and improvement plans

Let’s put the ‘fun’ back in funnel

For coaches and course creators who have killer expertise but dead funnels

TRUSTED BY

"I highly recommend her to anyone wanting to take their messaging to the next level."

Working with Cheryl for the past two years has been a win for my business. Handing over our email and sales page copy freed up so much of my time and headspace—plus, she just gets how to write in a way that connects and converts. Since Cheryl updated our sales page it has led to higher conversions and better-fit clients coming into our programs. I highly recommend her to anyone wanting to take their messaging to the next level.

Vesna Hrsto • Naturopath & Mind-body Peak Performance Specialist

You know your funnel could (and should) be doing better.

You’re an expert, you know your stuff. Your offers should be flying off the proverbial shelves.

But they’re not.

People are still opting in but not buying. Your emails are going out, but nobody’s clicking. And your conversion rate is still sitting at a big fat zero (or pretty close to it).

Meanwhile, you’ve tweaked your funnel 3 (or is it 300?) times this week.

You don’t need another late-night funnel-tweaking session. You need an expert who can look at the whole picture with fresh eyes, tell you exactly where your funnel’s breaking and what to do about it.

"Over six figures in revenue right out of the gate."

“Working with Cheryl has been the most refreshing and impactful experience. Cheryl’s work on our sales page not only took our results from 2% to 8% conversion (amazing!), but she came to the table with insight, recommendations and hands-on attention that resulted in our first launch with a new company generating over six figures in revenue right out of the gate.

If you want expert attention on your sales page and focus on what will actually move the needle in your business, you need Cheryl!

SARAH CAMPBELL • advance expert network

I'm Cheryl — a funnel strategist for coaches and course creators.

I’ve spent years inside some of the biggest online coaching programs, supporting hundreds of entrepreneurs in figuring out why their funnels aren’t converting — and showing them exactly how to fix them.

Group programs, courses, memberships, digital products — I’ve seen what works and what doesn’t across every type of offer and nearly every coaching niche you can think of.

When you work with me, you’re getting all of that experience focused on your funnel. And you’ll walk away with a clear, strategic plan based on what your funnel actually needs.

"She totally nailed our tone of voice"

Cheryl is such a delight to work with! She not only spun up some beautiful words that totally nailed our tone of voice, but she’s got the added bonuses of a really sharp marketing brain, so it’s not just pretty words with no substance.

Cheryl’s pages are as strategic as they are hilarious, and I couldn’t recommend her more.

Kate Jefferies (McKibbin) • HELLO FUNNELs

The
Service menu

do-it-yourself option

01.DIY Your Sales Page

Grab the best resource on the market to research, plan and write your sales page in under 48 hours..

For only $47!

Done-with-you option

02. Funnel Analysis + plan

Those pesky funnels can be a pain when they don’t work. *sigh*

Hire me to do an extensive review and that bad boy’ll be converting in no time.

Done-for-you option

03. Funnel fixer

This is where I take over and fix your funnel for you – so you can stop staring at a your upsell wondering how to make it sound as good as it actually is.

You’ll walk away with a funnel that converts AND filters up – attracting serious buyers who are ready to invest.

"The first time I ran it, I doubled the enrolment."

She helped me structure my launch email marketing campaign a lot better than I was doing before. And so the first time I ran it, I doubled the enrolment. But what’s more important to me is the type of people who came on board.

They were so aligned with the perfect client that we picked when discussing the sales copy. 

I feel a lot more inspired to post content inside the membership. I feel like I have so much to share. I am very grateful for the service that I’ve received.

It really exceeded my expectations. Thank you, Cheryl.

Polina Bee • Monthly Method

KATE MCKIBBIN • HELLO FUNNELS

EVELYN WEISS • THE COACH GROWTH HUB

HIRE ME TO…

Support Your Students

I’ve helped some of the most well-known online coaches support their students and outsource copywriting expertise for their group programs.

This is one of my absolute favorite things to do for CEOs and marketing group program owners.

I can help you by:

"They absolutely love her because of the genius she has around sales pages..."

“Cheryl helps my community members with their messaging, copy and sales pages and they absolutely love her because of what she brings to the table and the genius she has around sales pages. Thank you for helping me with my sales pages, and for helping my members, and for doing what you do. You do a fantastic job!”

EVELYN WEISS • THE COACH GROWTH HUB

"She has that special knack for being able to guide people, at all levels, without confusing them..."

“We love having Cheryl as one of our guest experts. Not only does she really know her stuff when it comes to crafting copy that sounds great and converts like crazy, but she also has that special knack for being able to guide people, at all levels, without confusing or overwhelming them, and is able to give even tougher feedback in such a supportive way. Our clients not only see great results from her suggestions, but they all adore her as well.”

KATE MCKIBBIN • HELLO FUNNELS

check out the blog for...

My (Strong) Opinions
On Various Marketing Topics

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The No-BS Sales Page Framework (For Coaches)

Get your sales page mapped out in under 48 hours with this simple but powerful sales page structure.

Sales Page Framework Mockup

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